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What Your Online Content Is Missing Rem Jackson explains a key factor in effective marketing copy that can mean the difference between read and ignored content. -
Why Lacking Clarity Means Missing Patients Trying to sound more professional on your website? Rem Jackson explains why using big medical terms and technical language isn’t the answer. -
You Earned It – The System We Use to Build Camaraderie Not sure how to build up your staff’s camaraderie? Rem Jackson explains a system he uses for Top Practices’ staff that’s made a big difference. -
Overcoming EMR Anxiety Having anxiety over EMR software? Dr. Peter Wishnie explains why this simply isn’t necessary and gives tips to help alleviate any concerns you might have. -
Don’t Skimp on Your Internet Marketing Think your internet marketing will happen on its own, or that it’s an area you can skimp on? Rem Jackson explains why you can’t cut corners here. -
Nothing to Write About? Think Again Written content is a crucial part of your marketing, but coming up with topics can be hard. Rem Jackson explains how you can find what to write about. -
Habits of Highly Productive People Working harder isn’t the same thing as working more effectively. Rem Jackson discusses habits that make you a more productive, effective person. -
Dealing with Difficult Coworkers Knowing how to handle difficult co-workers in a positive manner can actually improve how company leaders perceive you and create a better work environment. -
Achieving Your Goals by Saying No Think you need to say yes to everything to get ahead and succeed in your practice? Not quite! Rem Jackson explains why saying “no” helps you succeed. -
How to Keep Staff Productive | Running a Podiatry Practice Tina DelBuono discusses how to keep your staff productive, which is an essential step in helping you to achieve your defined objectives and goals. -
How to Educate Your Patients Are you properly educating your patients? Dr. Peter Wishnie, Practice Management Institute coach, discusses why it's more important than ever to educate patients. -
No Need to Reinvent the Wheel | Market a Podiatry Practice Trial and error isn’t the best way to market your podiatry practice. Rem Jackson explains how you can avoid “reinventing the wheel” in your marketing. -
Using Your Book with a Marketing Campaign Using a book for your marketing but not following up with a campaign cuts this tool short. Rem Jackson explains why the campaign matters. -
Managing a Team Effectively | Practice Management Your team is made up of a variety of types of team players, but do you know how to manage them? Tina Del Buono explains how to create your team playbook. -
Make Sure You Are Using Your Book Campaign Effectively If you have a book and a campaign attached to it, you need to use it. Letting it gather dust is a waste of money. Rem Jackson explains how. -
Digital and Print Newsletters | Marketing Techniques In the internet age, you might think an all-electronic newsletter makes sense. Rem Jackson explains why this is actually a mistake for your practice. -
Setting Up Your Medical Newsletter for Failure A medical newsletter can be a great marketing tool if you use it right, but you can also set it up for failure. Rem Jackson explains how. -
Selling Your Ancillary Services Building a rapport with patients will also build trust and make it easier to get patients to say yes to recommendations says Dr. Peter Wishnie. -
Using a Newsletter to Market a Practice | Marketing Myths Newsletters are a great tool for your practice, but too many doctors believe common myths about them. Rem Jackson dispels those for you. -
The Tree Guy | The Importance of Monthly Newsletters After a recent experience with his "tree guy", Rem Jackson writes about the critical importance of having a monthly newsletter to market to your customers.