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Your Book is Just the Starting Place Using a book for your marketing but not following up with a campaign cuts this tool short. Rem Jackson explains why the campaign matters. -
The Team Playbook Your team is made up of a variety of types of team players, but do you know how to manage them? Tina Del Buono explains how to create your team playbook. -
Don’t Let Your Book Gather Dust If you have a book and a campaign attached to it, you need to use it. Letting it gather dust is a waste of money. Rem Jackson explains how. -
Why Going All-Digital is Actually a Mistake In the internet age, you might think an all-electronic newsletter makes sense. Rem Jackson explains why this is actually a mistake for your practice. -
How to Make Sure Your Newsletter Fails A medical newsletter can be a great marketing tool if you use it right, but you can also set it up for failure. Rem Jackson explains how. -
How to Get Patients to Say Yes to Your Recommendations Building a rapport with patients will also build trust and make it easier to get patients to say yes to recommendations says Dr. Peter Wishnie. -
5 Myths You Might Believe about Newsletters Newsletters are a great tool for your practice, but too many doctors believe common myths about them. Rem Jackson dispels those for you. -
I just had my “Tree Guy” tell me he wants a divorce. I’m not kidding. After a recent experience with his "tree guy", Rem Jackson writes about the critical importance of having a monthly newsletter to market to your customers. -
Marketing Success Story: Using Tools to Rock Copywriting Communication, especially in writing, is a crucial part of marketing. Rem Jackson shares the success one marketer has seen in her practice’s blog. -
Managing Employee Conflict Employee conflict is a difficult aspect of owning a business, but if you manage it effectively, you can ensure that you have a positive, growing environment. -
Building Relationships with Patients Happens In and Out of the Office Rem Jackson discusses the importance of building relationships with your patients and how it can help your practice thrive in your local market. -
Implementing Changes Makes a Difference: Another Success Story Growth in your practice can happen much faster than you think. Rem Jackson shares a story of one of our relatively new Mastermind members. -
3 Common Management Issues: Part 3 In the final blog of this series, Rem Jackson discusses which common management issue is so overlooked—and why you shouldn’t ignore it. -
Real Changes with Real Effects: A Success Story We love to celebrate Mastermind members’ successes. Rem Jackson shares how one member has seen a significant change since joining Top Practices. -
Here is a Simple Way to Make Patients Love You There's a simple trick to making your patients happy, even when they don't want to come to the doctor: build solid, genuine relationships. -
A Quick Look at YouTube for Video Marketing YouTube isn’t just a place to watch fun videos—it’s a platform hosting a wealth of information. Rem Jackson explains why it’s also an opportunity. -
Common Management Issues – Part Two To hold staff accountable, they need clear objectives. Rem Jackson continues his blog series on three common management issues. -
The Keys to Empowered Staff – Part Two Empowered staff do their jobs well and contribute to the success of the practice. Dr. Peter Wishnie finishes his two-part series on staff empowerment. -
Networking with Other Successful Practices Are you struggling to make your practice a successful one? Learn how you can have a more successful practice by seeking out the company of other successful practices. -
Strategies for Using Facebook Wisely Not sure how to make the most of your Facebook page? Rem Jackson and the Top Practices VMD Services team discuss strategies for using it well.