"The most important asset that any medical practice has, other than the doctors and the well-trained staff, is that list. That list of people who know you, like you, and trust you. That’s your database. It’s through the cultivation of these relationships with all of these people that know you, they like you and they trust you, that you’re able to build that reception room filled with the kind of patients that you want. So it’s important to take care of that list.
Unfortunately, most medical practices, most professionals, in fact - many businesses don’t understand why that’s so important. This is the source of all of your referrals, all of your new patients, all of your reactivated patients, so you’ve got to take care of, communicate with, and use that list.
But, you know what? It’s hard. It’s complicated. It’s difficult. We’ve created the Marketing Database Management Services Program, so we basically take all of the difficulty - everything that you need to know - done. We take care of all of it. So make sure that you check out our Marketing Database Management Services, because we can make marketing your practice simple, easy, and something that’s done every single day."