Your Practice is the number one best investment you have ever made or ever will. That's right. It is under your complete control. It is capable of producing the best returns that you can get. Better than anything anyone can tell you about or give you a hot tip on. It is capable of producing double-digit gains year over year.
No one can mess up this investment – except you.
The best time to begin marketing your practice is the day you open it.
The second best time is now.
Think about this: Is there ANY OTHER INVESTMENT ANYWHERE that can do that for you in the next 12-18 months?
No, there isn't. And yet, because you worked for years to earn your degree and took the risk to open your own practice, you now have the privilege of being able to control the single most valuable asset and investment vehicle available to you that there is – your practice – your small business. Do you have your plan? Are you coming to the Top Practice Annual Summit in Vegas? If so – you will leave with a plan in place and the knowledge to implement it.
I SLEEP VERY WELL AT NIGHT – HOW ABOUT YOU?
I have investments, just like you do. I would like the Dow to be at 20,000, just like you would. I know I can't control the market, just like you know it.
But I do know that my business is a priceless, controllable, asset and investment in my future and my family's future. The number one thing I think about is the emotional and financial stability of my family and loved ones. So I focus on WHAT I CAN CONTROL – My Business. And I let dollar cost averaging take care of the rest. I'm 52 years old. The Dow will blow past 20,000 sometime in the next 20 years. IT WILL – IT ALWAYS HAS GROWN AND OUR AMERICAN SYSTEM, AS SCREWED UP AS IT IS, IS A WORK OF GENIUS. You're smart, read your history, the US economy and political system are a hot, crazy mess and have been that way since about 1778.
Whatever.
I focus on the incredible asset called My Business and I IGNORE ALL THE IDIOTS AROUND ME WHO ARE RUNNING FOR THE DOORS. They have a name for those people – Losers.
So, If you want to get out of the madhouse and learn from people who think that 10% –20% – 28% growth in their practice year over year is a good thing that is achievable, then cancel your newspaper subscription, and start planning to achieve your goals in both your professional and personal life.
The Decision is in Your Hands, The choice is all yours.
