Boosting Patient Numbers with a Book Campaign

Dr. Evan MerrillRunning with Healthy FeetLast week I saw 3 new patients who had seen other podiatrists in the past (one even having surgery done), but came to me because they are runners and saw on my website that I am also a runner. One patient had a stack of paper in her hand that she had been reading, which was the entire transcript of my interview with Rem from my book campaign. More and more patients are coming from the Internet and my book campaign.

Evan Merrill, DPM