SECOND WARNING: You Probably Aren't Doing a Practice Newsletter and It's Costing You Money
That's really the bottom line, isn't it? Money. Let's face it, you spend your dearly earned money on marketing so that you can serve more clients (more of the kind of clients you actually want) and earn more money.
There is nothing wrong with that.
You own and operate a law firm that either produces a profit or it closes. So you invest your money into marketing to be significantly more profitable.
It's YOUR Bottom Line.
If you are like most lawyers I speak with, you are investing in your Internet Marketing (I support that). You are also probably advertising in print, radio, TV, Yellow Pages (are you really still doing the Yellow Pages?) and spending a large amount of money to do it.
You are spending your children's inheritance on these things and yet, IF YOU ARE LIKE MOST LAWYERS, you are not doing the SINGLE MOST IMPORTANT AND LUCRATIVE THING YOU CAN DO TO IMPACT YOUR BOTTOM LINE.
A MONTHLY NEWSLETTER TO YOUR LIST
In fact, you probably don't even have your practice list in great condition. Let me tell you now, with zero reservations.
Everything we teach in Top Practices is designed to do ONE THING—BUILD YOUR PRACTICE LISTS (YOUR DATABASE OF PEOPLE WHO KNOW YOU, LIKE YOU, AND TRUST YOU) so that you can generate MORE CASES (MORE OF THE KINDS OF CASES YOU ACTUALLY WANT TO WORK).
Marketing is expensive. We all know this. (Actually, it costs you nothing if you do it right). But the KEY (the most important thing there is in having a pipeline of excellent cases with great results) is to communicate to your list each and every month in print and electronically.
Nothing you do will accomplish more to build and sustain your practice than MAILING a newsletter to your list each month—nothing.
Nobody sent you to copywriting school. Nobody ever told you how to produce a newsletter that people actually read. And nobody ever told you how to produce a great, engaging newsletter every, single month. I know how it feels to look up from your desk to find out it was time to do a newsletter all over again (didn't you just do the last one five minutes ago?)!
That’s why I created:
That was over eight years ago. NOW, HUNDREDS of ATTORNEYS ARE USING OUR MONTHLY NEWSLETTER "DONE FOR YOU" program to make this happen each and every month for them.
Let the Top Practices Monthly Newsletter AUTOMATICALLY reach your list each and every month with no work from you.
Here's How It Works
Each month, your newsletter is written and designed for you by my Top Practices Newsletter Team. Then you can simply:
1. Do nothing except approve the proof and it will be sent to your list. Done. Finished. Easy, or…
2. You can make changes to the newsletter; add your articles, photos, artwork, anything you want, and our artist will make the changes for you. You approve the proof and it will be sent to your list. Done. Finished. Easy.
Your newsletter is produced on high-quality paper, it is four-color, and the template is designed specifically for you.
It’s really that simple. I’ve done all the legwork and designed a system that works for lawyers like me.
Each month, my team will design and write your newsletter for you to review. You simply let my team know what changes you want, they will make them (if there are any!) and they will send you a proof. You approve the proof and the newsletter gets sent to my printer to be printed, labeled, and mailed. Again, it’s that easy.
My team does all of this work for $397/month. (Printing and postage are billed separately by my printer and are at specially negotiated rates that I’ve been able to get because of the volume of work I send them.) If you’ve ever worked with artists and writers in the past, or companies that are not set up to do it any way BUT THEIR WAY, you know how difficult and expensive this process can be – THAT’S WHAT STOPS MOST LAWYERS FROM DOING a practice NEWSLETTER! But with my team and the Top Practices Newsletter System, it becomes easy, simple, and extremely affordable.
You might be thinking you’re still too busy to make the call, but all you’ve got to do is call Nicole at 717-824-6553 or send an email to [email protected] and my team will show you how simple, easy, and incredibly lucrative this program is.
“Everyone should do a monthly newsletter.
They’re crazy if they don’t.” – Dan Kennedy.
Sign up now and:
- We’ll take $100 off your first issue for all orders received by March 30, 2016 so act fast.
- We’ll also send you a report that will tell you the 5 key elements that will make your newsletter highly successful. Remember that boring newsletters don’t work. When you understand these 5 key elements and you work with my team to just “make it happen” each and every month, you’ll be as convinced as I am that a well done newsletter, sent out regularly, is a tremendous tool for growing your practice.
- On top of that, because you are a Top Practices Newsletter Client you will automatically and at no extra charge, receive the Top Practices Mindset CD in the mail every month to help you build your practice by learning how the most successful practices in the country are running their practices.
Nothing is more important than your marketing and your mindset, and the newsletter program our lawyers have come to count on. Top Practices leads a Mindset Mastermind Call each month that is laser-focused on the behaviors and activities you need to know to stay positive and succeed in the achievement of your goals. We invite top business leaders and attorneys on the call to share what is working. We are routinely told that this is one of the most valuable, practice-building, tools our lawyers have to help them. Top Practices Mindset Success membership is yours each month that you are a Top Practices Newsletter Client.
THE KEY TO PRACTICE GROWTH IS BUILDING A LIST OF PEOPLE WHO KNOW AND TRUST YOU AND THEN DEVELOPING THOSE RELATIONSHIPS ON A REGULAR BASIS.
NOTHING WILL BRING MORE SUCCESS QUICKER, I PROMISE.
By the way, there are no contracts, minimum requirements, etc. If you let my team get your newsletter done for you, and FOR ANY REASON you’re not happy, you can quit at any time. No penalties, no crying, no pressure. Ever. That’s my promise to you. I’ve got another promise for you – once you start this program, you won’t want to quit. You’ll ask the question I ask myself EACH AND EVERY MONTH – “HOW CAN I BUILD MY LIST BIGGER AND MAIL OUT MORE EACH MONTH BECAUSE THE RETURN TO ME IS SO HIGH?”
Order your Monthly Client Newsletter